Launched in October 1995, Outlook the weekly news-magazine galvanised a sluggish market reeling under the impact of satellite TV. Outlook quickly carved a niche for itself among discerning readers who value its in-depth, investigative reporting as well as its stylish visual format. It has shaken the establishment on events ranging from Kargil to Kashmir to Cricket, sensitised the reading public to important issues like big dams, education and gender and provided an unremitting focus on South Asian geopolitics, adjourned the parliament on phone tapping issues. Since its launch, Outlook the most exciting and the fastest growing news weekly magazine in India continues to redefine the news magazine market. Outlook’s circulation has grown at an astounding pace and continues to grow. Personality of the magazine can be described as young, vibrant, bold, daring, and contemporary and is the preferred magazine of readers who are trend-setters, savvy, image conscious, and open to new ideas and products with high exposure levels. Outlook Group also prints magazines in various genres across the country. India’s most read and No1 travel magazine Outlook Traveller. Outlook Business keeps its readers ahead of the curve. Outlook Money is India’s No 1 Personal Finance magazine. Outlook Hindi is a monthly that covers features and current affairs. Outlook Traveller Luxe is a new addition that covers Luxury travel. Outlook Traveller guide books carve out a road map for travelers in need of information. Hence, Outlook has always been the base vehicle for advertisers of premium products and services.