March is all about the various journeys of dynamic women who have dazzled on the big screen. Cover girl Lisa Haydon wanders in the glades, geared in garbs that have readied her for adventure. Shilpa Shukla opens up about everything that nurtures her soul when not in character. And of course, ace actor Juhi Chawla gets candid in a conversation about her journey from being a sweet-natured heroine to one who plays with grey shades in her forthcoming Gulaab Gang. Vileroy & Boch celebrate their store opening in Mumbai with Verve. Eight generation heiress Isabelle von Boch speaks about her love for porcelain and delicate china. Fendi ups its chic quotient the introduction of its made-to-order Selleria Intrecciator bags seen on every Hollywood celebrity lately. This year Verve takes you to Europe with an organic experience in Stockholm, spots delightful designs in Copenhagen, saunters through Brussels with beer and chocolates, discovers quirky spaces in Barcelona and parties in style in Lisbon. And to unwind from exciting travels, Verve zooms in on the best scrubs and massages at spas from all over the country. Check out the interactions with Oscar-worthy directors, commendable actresses, holiday planners, humorous quips, technology, art, prints, textiles, accessories, rejuvenating creams, moisturising lip balms and beauty tips from ancient worlds.
Going towards its 17th year now, Verve has been at the vanguard of the lifestyle industry in India since its inception. Being India's first fashion and luxury monthly and targeted as the spirit of today’s woman, it celebrates the interests of the multifaceted contemporary global Indian, including fashion, beauty and style, glamour, arts and culture, travel and wellness. The editor and publisher, Anuradha Mahindra, has received top billing in Avenue Asia's list of Indians involved in the media. More than just a magazine that reports and interprets, Verve is a catalyst for conversations around contemporary Indian culture in the world, and these conversations take place between the pages of the magazine, on the internet as well as through several Verve-organized offline event initiatives: Our theme-based Verve Lounges held in different Indian cities have become the talk of the arts, culture and fashion world; being the first of its kind in India. Among the new activities, Verve had a starring role in the Bollywood blockbuster film Dostana, featuring Abhishek Bachchan and Priyanka Chopra where the magazine was organically integrated into the film's storyline and was the focus point of a significant part of the film’s narrative. Verve has, for three years running, been a premier partner of the Indian International Film Awards (IIFA) fashion extravaganza, bringing behind-the-scenes news and coverage. Verve is also a member of the International Council of Altagamma, the Italian Luxury council and the magazine’s continuous success has been closely watched and studied, including at the Harvard Business School. Verve holds premium partnerships across industries and in the arts, culture and fashion fields. It has partnered Louis Vuitton with the Albert Kahn show and hosted a dinner for artists at Zodiac Grill, Taj. Verve was the magazine partner for the Toofles CEO fashion show and trunk show of Stella McCartney with Priya Chatwal and for ‘Women Mean Business’, a Cherie Blair initiative. Verve and Muse launched New York’s Breakthrough in Mumbai. Verve also ties up with several tourism boards and designs special evenings for the same.
