Is India’s booming startup scenario leading to a bubble? This issue’s cover story explores the various facets of the country’s startup environment—funding, infrastructure, and nurturing of talent. Michael Henderson, author and corporate anthropologist at Cultures AT Work tells us why a company’s culture and strategy should go hand in hand. Mayank Khanduja, Vice-President at SAIF Partners, talks about easy funds flow in the startup world. Sramana Mitra, Founder of 1M/1M, delineates the future of entrepreneurship in India while Nishant Patni, CEO of CultureAlley, traces his journey of building English-App, one of the most-sought-after educational apps in India. It is imperative to promote young talent and inculcate in them entrepreneurial skills, observes Pranav Kumar Suresh, CEO of Startup Village. The issue also comprises articles on leadership by Herminia Ibarra, author of Act Like a Leader, Think Like a Leader, and Gerard Seijts of Ivey Business School. Tripti Lochan, CEO of VML QAIS, identifies the 3 Cs of digital content marketing while Vivek Mehra, CEO of SAGE India, analyzes the risks and opportunities in the Indian publishing industry. In an interview Kavil Ramachandran, author of The 10 Commandments for Family Business, lays down the principles a family business should abide by.
The Smart Manager, India's first world-class management magazine, was founded in 2002 by eminent business historian Dr Gita Piramal with Harvard Business School Dean, Prof. Nitin Nohria with the mission of updating managers and business practitioners in India with the latest thought-provoking strategic ideas from experienced, world-class managers, academics and consultants from across the globe. Over the years, the magazine has carried articles authored by illustrious management gurus such as the late CK Prahalad and Sumantra Ghoshal, Jack Trout, Ram Charan, Gary Hamel, Gay Haskins, Jagdish Seth and Lynda Gratton. We believe that "managers are the best teachers of managers" and most of our articles are written in the first person by top-tier CEOs such as Kumaramangalam Birla, Sunil Mittal, Aditya Birla, KV Kamath, Santrupt Mitra, Rajeev Dubey and S Ramadorai. We also have relationships with a number of B-schools around the world, apart from most top-level schools in India. The Smart Manager hosts the Tata Consultancy Services Smart Manager Case Contest, the most prestigious competition of its kind in the Indian print media. The contest, with a cash prize of INR50,000 per issue, sees wide participation from national and international business managers and students. The 'Smart" in The Smart Manager is an acronym for Strategy, Marketing, Analysis, Resources and Technology. Truly useful knowledge when you need it 24 x 365, year after year.
