Outlook Business
Outlook Business

Outlook Business

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Does Starbucks have the right blend for India? 8 904150 800041 0 8 India CEO Avani Davda is betting on premium positioning for the giant American coffee chain

The Business Magazine for Decision Makers. Think Beyond and Stay Ahead with Outlook Business. The product focuses on important business issues and developments with a view to providing clear takeaways – impact and implications for decision-making. A holistic approach ensures all influences on business: economic, political, regulatory and market driven are examined. Views from the best in industry supplement strong analytical in-house features to ensure a fine balance of perspectives, insights and information. In keeping with the rapid unification of markets, Outlook Business incorporates a global perspective, which it sees as a vital input, in all its content. Due recognition is also given to venture capital, hedge funds and private equity. This is only fair, since capital, a key driver of business, is footloose and fancy-free in this brave new global economic order.