Verve’s June issue comes with the awaited Power List of 50 Indian women who have pushed the envelope, raised the bar in their individual fields and driven themselves to impact society in a significant manner. This year, actor Priyanka Chopra takes pride of place on our cover having made a mark on the silver screen in 2014 with her feisty performance in the National Award-winning Mary Kom. It was a role that demanded a degree of commitment – and Chopra took the greatest pains to rise to the challenge and deliver a performance that was indeed eye-catching. Extending the horizons of her own world, she has also headlined a significant deal with ABC’s Quantico, the Hollywood project where she nailed the tough cop look. Check out the ladies of luxe from Ahmedabad as Verve visits them in their homes to unveil their lifestyle – enhanced by LVs. Dive into this power-packed issue for a variety of stories and features that will keep you engrossed. PLUS: An adrenaline-charged look at Australia as Verve gives you a spectrum of activities from Down Under to power your next holiday in a special supplement.
Going towards its 17th year now, Verve has been at the vanguard of the lifestyle industry in India since its inception. Being India's first fashion and luxury monthly and targeted as the spirit of today’s woman, it celebrates the interests of the multifaceted contemporary global Indian, including fashion, beauty and style, glamour, arts and culture, travel and wellness. The editor and publisher, Anuradha Mahindra, has received top billing in Avenue Asia's list of Indians involved in the media. More than just a magazine that reports and interprets, Verve is a catalyst for conversations around contemporary Indian culture in the world, and these conversations take place between the pages of the magazine, on the internet as well as through several Verve-organized offline event initiatives: Our theme-based Verve Lounges held in different Indian cities have become the talk of the arts, culture and fashion world; being the first of its kind in India. Among the new activities, Verve had a starring role in the Bollywood blockbuster film Dostana, featuring Abhishek Bachchan and Priyanka Chopra where the magazine was organically integrated into the film's storyline and was the focus point of a significant part of the film’s narrative. Verve has, for three years running, been a premier partner of the Indian International Film Awards (IIFA) fashion extravaganza, bringing behind-the-scenes news and coverage. Verve is also a member of the International Council of Altagamma, the Italian Luxury council and the magazine’s continuous success has been closely watched and studied, including at the Harvard Business School. Verve holds premium partnerships across industries and in the arts, culture and fashion fields. It has partnered Louis Vuitton with the Albert Kahn show and hosted a dinner for artists at Zodiac Grill, Taj. Verve was the magazine partner for the Toofles CEO fashion show and trunk show of Stella McCartney with Priya Chatwal and for ‘Women Mean Business’, a Cherie Blair initiative. Verve and Muse launched New York’s Breakthrough in Mumbai. Verve also ties up with several tourism boards and designs special evenings for the same.