Highlights of Brides Today November 2018 issue: The supremely talented Vicky Kaushal and the stunningly popular Sonakshi Sinha come together in an eclectic pairing for our party issue, dressed in saturated, tone-on-tone ensembles and exuding a fun and flirty vibe. In a sociable chat with Brides Today, they give us some earnest opinions on their careers and life. In sync with the spirit of cheerful times, we bring our celebration edit for pre-wedding functions—a happy melting pot of cultural and creative inspiration. We tell readers how to be swathed in hair ornaments and pair them with ornate textiles in our jewellery shoot, how to ace the party-ready kitsch theme and the rust palette in our style trend pages, and how to flaunt celebration-worthy hair and wear scents at both morning and evening occasions in our beauty trend pages. We also tell our readers how to curate themed pre-wedding events and party in style for your bachelorette bash. Lush brocades in sharp silhouettes set against the pristine whites of Mykonos, Greece, give a new spin to the fabric that is a favourite to usher the festive look. We also show readers the new way to wear pants—in all their metallic glory—for an array of pre-wedding parties in the verdant valleys of Switzerland. For the groom and his brigade, we have put together some inspiration from international runways that are inspired by the crafts and colours of India. Plus, we have an exclusive with menswear and luxury lifestyle designer Stefano Ricci, on the launch of the brand’s flagship store in the capital where he gives grooms ample ideas to imbibe elegance to up their sartorial game. Last but not least, we also have a feature with Chirstian Louboutin wherein the international shoe maverick opens up about his enduring love and passion for India and how his new collection is a tribute to the country’s myriad colours. Similarly, we have a feature with the ultimate maverick of Indian fashion, Sabyasachi Mukherjee on his maiden beauty collaboration with beauty giant L'Oréal Paris.
India Today Group, India’s premier media conglomerate with over 42 years of media heritage, announces new beginnings with Brides Today, a luxury wedding magazine, which is an extension of the group’s monopoly over the couture wedding space. The publication is a one-stop shop for brides, grooms, and their families to plan and execute luxe weddings. It offers the same high-end look and feel that readers and brands have come to love over the years with the group’s previous wedding publication. Brides Today will publish 10 issues per year, targeting not only the bride and groom, but the entire bridal brigade and all high-life enthusiasts. The content boasts of luxury weddings, opulent bridal-wear and international lifestyle along with the latest trends in destination events, honeymoon hotspots, spectacular soirées, and more. It promises to make nuptial journeys a fairytale for every bride and groom to-be, as well as all attendees, scoping everything from dream dresses to diamonds, haute couture to décor. Each of the 10 issues will have a central wedding theme, which will bind all the sections together. Depending on the theme of a particular issue, all the sections from fashion to wedding planning, from beauty to jewellery, will talk about bridal fashion, jewellery, destinations and planning tips related to executing that theme. In a nutshell, it will be an A-Z guide on that particular wedding theme. “We are very excited to offer Brides Today, a one-of-its-kind content platform, which eases readers into this important category in India. I am honoured to be entrusted with such an overwhelming legacy and such a luxurious title. Being an India Today Group publication is a proud moment and we hope to provide our readers with the kind of content they want,” said Nupur Mehta Puri, the editor of the magazine. The magazine will be an eclectic mix of modernity and tradition, the complete package for the contemporary couple looking to turn their wedding day dream to reality. The brand also addresses a groom’s needs too, with special features on men’s wear, lifestyle updates, and tips on grooming. All in all, the publication has a celebratory vibe to it, while catering to the booming bridal market in the country.