The August 2017 issue brings you the latest update about the latest development in the Public Relations and Communication sector in India. We have covered articles on Social Responsibility and Community Development - A Case Study of Reliance Groups by - Dr. Morusu Siva Sankar & Dr. A. Rama Mohan Reddy, Environmental Management Accounting and its role in Identifying Environmental Costs by - M. B. S. Sravanthi, Dr. A. Amruth Prasad Reddy & Shaik Rehana Banu, Multi Platform advertising and Research methods by S. Ganesh It also covers update new and interesting features. Happy Reading!!
PR Communication Age', the only monthly journal on public relations & communication in India, in its present form is the outcome of extensive study and research work conducted in this field for over a decade. In this scientific age when information and technology has scaled new heights, public relations and communication is not only an integral part of organisational functioning but also considered inevitable!. The aim of this journal is to spread the message of public relations and communication so that there is better understanding among all the concerned. The journal is a must for Company executives, professionals, management experts, academicians, students, insurance agents, Universities, Libraries, etc.