Images Business of Fashion
By: Images Group- October 2018
- Price : 100.00
- Published on October 15, 2018
- Images Group
- Issues 87
- Language - English
- Published monthly
About this issue
Welcome to the annual women’s wear special issue, a part of our ongoing attempt at showcasing fresh new thoughts and visions on women’s fashion in the country. Fashion and women are inextricable! Fashion has largely been a female dominated sphere and will remain so. Can you think of any fashion segment that’s as varied, evolved or intricate as women’s fashion? No, I bet, you cannot! The Indian woman today has emerged as a powerful consumer base. Increased literacy has augmented the rate of employment and increasing fi nancial independence, which inturn has revamped the demographic trend of women as a consumer. This snowballing phenomenon has had a huge impact on the women’s wear market in India, propelling it to balloon by the day. Market research by management consulting giants Technopak says the women’s segment comprises almost 37.5 percent of the total fashion market of the country. It is estimated to be worth `1,20,935 crore (US$ 18.6 billion) and is expected to grow at a CAGR of 7.6 percent to reach `2,52,164 crore (US$ 38.5 billion) by 2027. Also, as one of the fastest growing segments of fashion retail, it is all set to overtake men’s wear by 2025 as is outlined in the cover story of our women’s wear special October issue, Women’s Wear in India: Dynamics, Trends & The Future. The demands of the segment has undergone massive evolution too. Today, the emphasis has shifted from being simply price conscious to demanding better designs, higher quality and trendiness. As a whole, the new Indian women is expecting tremendous attention and with so many choices to be made, acquiescent eff orts to collate and calibrate a strong culture of fashion professionalism is indispensable for all stakeholders of this segment. All in all, I can promise you that this issue holds unmatched insight into the current dynamics of the women’s wear fashion industry in India, along with detailed researches on the various subdivisons including ethnic wear, western wear, as well as the buzzing new category of fusion wear. The BoF team has reached out and talked to industry leaders across these categories to consolidate and showcase their broad opinions and beliefs of the market as well as the prevailing trends and opportunities in each.
About Images Business of Fashion
The June issue of Images Business of Fashion is led by a research on the Indian casualwear market, its size, growth, evolution and key trends and opportunities and growth over the years. The issue also talks to smart casual leaders like the Denmark-based clothing company–Bestseller, Raymond Apparel Ltd’s Parx, and French born fashion major Celio. It also features Tom Tailor’s online collaboration for India. The issue puts together our pick on of the most eye-catching ad campaign of the season—the smart one on a new look for every day of the week by Vero Moda. In the InFashion section of the magazine, Dan Cotton, EVP APAC, WGSN shares insights on the new trend watching feature WGSN IN Stock. This section also looks at how palazzo trousers are making a style statement, be it casual or Indian ethnic section among different age groups of women. We also take a look at some new launches, seminars and conferences that created a lot of buzz.