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MW (Mans World) is India’s leading men’s magazine, the lively, vibrant and authoritative voice of the urban Indian male for over 12 years. The magazine stands out for the quality of its writing, the lavish variety of its coverage, sumptuousness of its photography and the elegance of its design and production. Whatever men are looking for these days-clothes, cars, gizmos, electronics, books, movies, wines, music, fitness, relationship, adventure, travel- MW equips them with much needed information and advice to help lead life to its fullest. Man’s World was launched in the year 2000 to a rapturous welcome by the reading public. Not only was it India’s first men’s lifestyle magazine, it was also admired for being a world class product. Over the years it has been viewed by its loyal readership for being a lively, vibrant authoritative, and detail-rich magazine that pulsates with the energy of the successful new urban Indian man. In fact with the first few months of launching, a writer of the stature of the late Busy Bee (Mr Behram Contractor) saw it fit to write about the magazine in one of his columns. Man’s World prides in the quality of its writing, the richness of its coverage, the excellence of its photography and the elegance of its design and production. Whatever men are looking for these days—clothes, cars, gizmos, electronics, books, movies, wines, music, fitness, relationship, adventure, travel -- Man’s World arms them with information and advise to help lead life to its fullest. Man’s World is India’s classiest men’s magazine, reaching out to lakhs of men in the nation’s major cities. It is no exaggeration to say that over the last thirteen years, Man’s World has made a niche for itself in the world of publishing with its refusal to compromise on quality and its constant innovations, which have won it a loyal and growing tribe of readers and advertisers. Its popularity can be gauged by the fact that it has featured as a magazine that was read by lead stars in two very big Bollywood films – the Shah Rukh Khan and Rani Mukherji starrer Chalthe Chalthe and Metro.