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Indian Journal of Marketing
Indian Journal of Marketing

Indian Journal of Marketing

By: Associated Management Consultants (P) Ltd.
80.00

Single Issue

80.00

Single Issue

About this issue

The impact of containerization in the economy of any nation cannot be over emphasized. To add the Indian container services is relatively in-efficient due to low level of productivity and inefficient processes and procedures when compared with its counterparts, The cost of handling containers through Indian ports is much higher than other regional ports like Bangkok, and Singapore. The hub of container industry in India viz., Cargo Container Service Stations maintained in the port complex do not live upto the expectations. The port labour often suspend their support by way of labour strike during traffic seasons.

About Indian Journal of Marketing

INDIAN JOURNAL OF MARKETING (ISSN 0973-8703) is a double blind peer reviewed refereed monthly journal, which was started in 1968. It is the oldest and the only monthly journal of Marketing in India. It is an authentic research publication dealing with Marketing; Advertising; Consumer Behaviour; Sales Management; Advertising & Promotion Management; Business Education; Business Information Systems (MIS); Business Law; Communication; Direct Marketing; E-Commerce; Global Business; Health Care Administration; Marketing Research; Marketing Theory & Applications; Office Administration/Management; Organizational Development; Production/Operations; Public Administration; Retailing; Sales/Selling; Services; Tourism, Hospitality & Leisure; and Industrial Organization.