User Experience Design is responsible for being hands on with the process of research, testing,
development, content, and prototyping to test for quality results while User Interface Design is responsible
for the transference of a product’s development, research, content and layout into an attractive, guiding
and responsive experience for users. In simple words, the significance of design in the tech industry
is shooting up. But are the designers really able to produce the best user experience that is one step
ahead from the client’s satisfaction The answer is, often, no. This question indicates the gap between
the craftsmanship combined with technology required for design and end-user satisfaction. End users
are still seeing a vast gulf between the design and usability of the software or programme they use.
Unfortunately, many of the IT leaders are lacking an understanding of what the experience gap in
the UXUI field is, and an appreciation for its impact. The central parts of this disconnect between
the technology and end user satisfaction is a misunderstanding of what the consumer market is. “It’s
time to consumerize your enterprise software, before it consumes you”- if you come across these
words repeatedly between the conversations of modern day the tech savvy professionals, then there is
nothing to wonder about. Reconsideration is required for your UXUI Company’s digital journey that
can offer refinements that lead to the improvements in both customer satisfaction and business results.
As a digital executive, it’s critical that you excel at identifying and addressing gaps that exist in your
digital user experience. If you still think that the discussions about the great ‘UX’ of a product or
the poor ‘UI’ of a website are just a symbol of look cool in the field, you are at a shaky stage of
your business. In this era of digitization, innovative and effective UXUI designs are vital to reap
the far reaching business benefits. Identifying the need for a perfect UXUI design partner in today’s
tech savvy world who understands the requirements of an end user well, Swiftnlift brings you “Top
5 UXUI Designing Companies in India.” A distinguished panel of the industry’s topmost CIOs,
CEOs, VCs and industry experts including Swiftnlift’s editorial board has scrutinized the list of
companies in different business touch points. The list intends to help UXUI designing companies
to address the current market challenges and businesses to enhance their digital user experience.