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Joerg Niessing, INSEAD Senior Affiliate Professor of Marketing and Fred Geyer, Senior
Partner, Prophet, both of them also being co-authors of The Definitive Guide to B2B Digital
Transformation write about how resilient businesses use digital technologies, data, and
analytics to create long-term customer value. Morgen Witzel, a management historian, author
of 21 books, and a Fellow of the Centre for Leadership Studies at the University of Exeter
Business School explains why people management will be the most important part of a
leader’s task in the disruption that has come about in the workforce paradigm. Jame DiBiasio,
author of Cowries to Crypto: The History of Money, Currency and Wealth explores the
challenges and opportunities for a cashless society in the Covid-19 era. Greg Orme, author of
The Human Edge: How curiosity and creativity are your superpowers in the digital economy
opines that organisations that adapt to digital innovation in Covid-19 era will be better
equipped to navigate the unknown waters that lie.