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Preview
The May 2013 issue of IMAGES BoF is themed on innerwear. The cover story, The Intimate Facts, talks in length about many international and homegrown brands in this category, giving details about each player and thus making it an insightful read. Under the Brand Watch section, Groversons who is going to complete 60 years in the industry this year has been featured. The brand is growing with an annual growth rate of 30 per cent. An Intimate Tale, under Retail Watch section talks about three different players from different regions thus bringing together various reviews and insights of the industry. To understand the reach of the online media and prospects in the unexplored cities across the country, read the Retail Watch section that talks about the success of the brand, Pretty Secrets, and another section, Web Watch where we spoke to the CEO of Zivame.com. INVISTA shared its knowledge about the latest innovations and technology in the intimate apparel industry.
Amit Gugnani, VP, Apparel Operations, Technopak, talks about the resilience and growth of the Indian apparel market in an environment largely characterised by slow growth. Varun Vaid, Principal Consultant, Wazir Advisors gives an insight about apparel consumption and future growth trends in major markets. Dilip Kapur, President, Hidesign talks about the latest developments in the company. It is thus one of those issues that has both the knowledge bank and the industry perspective and latest updates.