IMAGES BoF December issue is a roundup of the year that is ending and talks of the expectations and hopes pinned to the new year. We spoke to brands and retailers across the country to get their thoughts and perspectives on various subjects such as the FDI policy, visual merchandising, managing costs, concept stores, et cetera. Under My Thoughts section, industry stalwart Rajiv Mehta of PUMA talks about the four basic rules that help get the consumer base. In the Brand Watch section, Blackberrys and Teemper, menswear brands reveal about their game plan and strategies to grow in the industry. Retail Watch on MnM from the South talks of an exceptional retailer in the country. Market Watch on hosiery and apparel players diversifying to shoes are some of the insightful stories. Amit Gugnani, VP, Apparel Operations, Technopak, talks of choppy business that marked 2012 and the promising 2013 due to the world’s continued interest in India. Regular columns such as Seasons Offerings, Outlets, Brand Tracker, et cetera are the knowledge banks that our business magazine brings on table for all its readers in every issue.