COVER STORY Big Data in India: A CxO perspective A growing level of digitization means that data is now being churned out at an even more frantic pace than before. With India’s scale and diversity of data, it has been a highly challenging task for CIOs to create the foundation for intelligent analysis of data. To get a clearer perspective on the state of big data in India, Dataquest spoke to leading CxOs from different verticals to gauge the usage of big data in their respective organizations and how it has made a difference to the competitiveness. A first-person account of spokespersons from different organizations follows